Although this cute little catch phrase was originally used for Bryl Cream, it came rushing to the forefront of my mind when I passed a young man on his way into the grocery store as I was heading out. He was wearing SO much cologne that I actually began to gag on the way to my car. The scent permeated, not only my nostrils but, my taste buds and it eventually began to burn my throat. It was overwhelming. I guess he was never taught the old adage – a little goes a long way.
I may have a slightly tarnished view of this because I am allergic to perfume and cologne so any slight whiff affects my delicate sensibilities, but, even so, it was like watching the well-groomed version of Pig Pen from the Peanuts cartoon except the cloud was a film of cologne instead of his usual dust cloud.
I think Axe Body Spray for men, and any perfume or cologne companies for that matter, should adopt a new advertising campaign – commercials showing women and men running in horror from the noxious cloud created by those who don’t know when to say enough is enough when it comes to “dabbing” on that bit of fragrance.
For those of you fortunate enough to be able to wear your favorite scents, please remember – everything in moderation. A little dab really will do ya.